Sao Paulo Travel Guide

Tourist Guide

Bank of Brazil Cultural Center showing heritage architecture and street scenes as well as a large group of people
Italia Building featuring a city and skyline
Sao Paulo showing modern architecture
Sao Paulo featuring street performance as well as a large group of people
Sao Paulo featuring a city, central business district and a skyscraper

Sao Paulo Travel Guide Video

Among the skyscrapers of Brazil’s biggest city is a museum of Portuguese, art galleries of Old and New World masters and the country’s first planetarium.

Exciting cultural sites, one-of-a-kind museums and peaceful urban parks are all part of the sprawling cityscape of Brazil’s largest city, São Paulo. Glass high-rises make up the city skyline, which is one of Brazil’s most impressive. While the city is well known for business, it also has a burgeoning art scene, colonial-period historic sites and an exciting nightlife.

Start your visit in the centre of São Paulo around Ibirapuera Park. Locals visit the park in crowds on warm weekends. Walk around the lake, borrow books from an outdoor library and visit museums and galleries. Spend an hour out of the sun learning about the São Paulo night sky at the Planetário Professor Aristóteles Orsini. Watch an outdoor concert at Ibirapuera Auditorium or see a Picasso painting among the works at the Museum of Modern Art.

Use the city’s convenient metro system to get between attractions. Learn about São Paulo’s primary language at the Portuguese Language Museum. Nearby, see works in many different art forms at the Bank of Brazil Cultural Centre.

Go to Paulista Avenue, the city’s main thoroughfare. Local restaurants line the main strip and surrounding streets, where you can sample regional foods. Try pastel, a stuffed pastry. Shop, browse museums such as the Museum of Art and join business people in bars at the end of the workday.

Look for heritage structures throughout the city. The São Bento Monastery sells bread made by monks. The long arcade before the São Paulo Cathedral makes for excellent photo opportunities.

It’s helpful to learn some basic Portuguese before you visit, although you’ll find that English and Spanish are common at the city’s main attractions. São Paulo holds a criminal threat rating of “critical” according to the U.S. State Department, so it’s important to be vigilant about your personal safety. Stay with crowds and pay attention to your belongings while on the streets.

Guarulhos International Airport lies about 28 kilometres (17.3 miles) northeast of the city centre. From here, take a cab into the city. Get around on foot near the main thoroughfares such as Paulista Avenue to enjoy the lively atmosphere of Brazil’s biggest city.

Travel guide produced with the assistance of the São Paulo Convention & Visitors Bureau, SPTuris and Flavia Liz Personal Guide - Sao Paulo specialist

Where to stay in Sao Paulo

Paulista Avenue showing a city and modern architecture

Jardins

4.5/5(6 area reviews)

Museums, shopping and cafes highlight some of the noteworthy features of Jardins. Make a stop by Paulista Avenue or Rua Augusta while you're exploring the neighbourhood.

Jardins
City Hall showing a city and street scenes

Itaim Bibi

4/5(1 area review)

Take time in Itaim Bibi to visit attractions like Parque do Povo and JK Iguatemi Shopping Mall. You might also appreciate the abundant dining options, and you can hop on the metro at Campo Belo Station to see more of the city.

Itaim Bibi
Ibirapuera Park showing outdoor art and night scenes as well as an individual male

Moema

Moema is well liked for its restaurants and live music. If you're hoping to get in some sightseeing, Shopping Ibirapuera and São Paulo Museum of Modern Art are top spots, and you can jump on the metro at Eucaliptos Subway Station or Moema Station to get around.

Moema
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Pinheiros

Pinheiros is a destination travellers like for its bars, and you might hop aboard the metro at Faria Lima Station or Pinheiros Metro Station to explore sights like Batman's Alley.

Pinheiros
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Vila Mariana

Vila Mariana is well liked for its museums and live music. If you're hoping to get in some sightseeing, Paulista Avenue and Shopping Metro Santa Cruz are top spots, and you can jump on the metro at Vila Mariana Station or Ana Rosa Station to get around.

Vila Mariana
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Bras

Well liked for its museums and monuments, Bras is worth a visit. Check out the variety of things to see and do like Mega Polo Moda and Feirinha da Madrugada, and jump on the metro at Bras Metro Station to get around the city.

Bras
Apê Av Paulista Haddock Lobo
Apê Av Paulista Haddock Lobo
3 out of 5
Av. Paulista, 2240, Consolação, São Paulo, SP
The price is AU$70 per night from 7 July to 8 July
AU$70
7 July - 8 July
includes taxes & fees
Stay at this 3-star apartment in São Paulo. Enjoy free WiFi, parking (surcharge), and a 24-hour front desk. Popular attractions Paulista Avenue and Ibirapuera ...
9.2/10 Wonderful! (973 reviews)
"Everything was clean and organized"

Reviewed on 28 Jun. 2025

Apê Av Paulista Haddock Lobo
Sleep Inn Guarulhos
Sleep Inn Guarulhos
3 out of 5
Avenida Natalia Zarif, 2655, Guarulhos, Sao Paulo
The price is AU$121 per night from 27 July to 28 July
AU$121
27 July - 28 July
includes taxes & fees
Stay at this 3-star business-friendly hotel in Guarulhos. Enjoy breakfast (surcharge), a free airport shuttle, and a 24-hour fitness center. Our guests praise ...
8/10 Very Good! (1,042 reviews)
Quick easy and closer to airport
"Amazing place, quick and easy to stay and fly out"

Reviewed on 29 Jun. 2025

Sleep Inn Guarulhos
TRYP by Wyndham Sao Paulo Paulista Paraiso
TRYP by Wyndham Sao Paulo Paulista Paraiso
3.5 out of 5
Afonso de Freitas 148, Paraiso, São Paulo
The price is AU$121 per night from 27 July to 28 July
AU$121
27 July - 28 July
includes taxes & fees
Stay at this 3.5-star hotel in São Paulo. Enjoy free WiFi, breakfast (surcharge), and room service. Our guests praise the helpful staff and the clean rooms in ...
9/10 Wonderful! (1,302 reviews)
value for the price
"Good hotel off a very popular street so that was nice. Breakfast buffet has a lot of breads but they do offer omelets made (you have to fill out an order form). No water at the breakfast buffet so that was interesting but good orange juice. Overall good value for the price"

Reviewed on 3 Jul. 2025

TRYP by Wyndham Sao Paulo Paulista Paraiso
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.
Apê Av Paulista Haddock Lobo
Apê Av Paulista Haddock Lobo
3 out of 5
Av. Paulista, 2240, Consolação, São Paulo, SP
Stay at this 3-star apartment in São Paulo. Enjoy free WiFi, parking (surcharge), and a 24-hour front desk. Popular attractions Paulista Avenue and Ibirapuera ...
9.2/10 Wonderful! (973 reviews)
"Everything was clean and organized"

Reviewed on 28 Jun. 2025

Apê Av Paulista Haddock Lobo
Paulista Suites by Charlie
Paulista Suites by Charlie
3.5 out of 5
Rua Vergueiro 1661, São Paulo, SP
Stay at this 3.5-star apartment in São Paulo. Enjoy free WiFi, a fitness center, and valet parking (surcharge). Our guests praise the helpful staff and the comfy ...
8.8/10 Excellent! (770 reviews)
"It was very nice"

Reviewed on 10 Nov. 2023

Paulista Suites by Charlie
Apê Pátio Paulista
Apê Pátio Paulista
3 out of 5
Av. Paulista, 07, Bela Vista, São Paulo, SP
Stay at this 3-star apartment in São Paulo. Enjoy free WiFi, valet parking (surcharge), and a 24-hour front desk. Our guests praise the clean rooms in our reviews. ...
8.6/10 Excellent! (904 reviews)
"It was nice but the place got noisy. Convenient with public transportation and affordable"

Reviewed on 5 Jun. 2025

Apê Pátio Paulista
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Popular places to visit

Activities

Reviews of Sao Paulo

4
Top destination
5 - Excellent
2
5 - Excellent 29%
4 - Good
3
4 - Good 43%
3 - Okay
2
3 - Okay 29%
2 - Disappointing
0
2 - Disappointing 0%
1 - Terrible
0
1 - Terrible 0%

4/5 - Good

Verified traveller

São Paulo has a lot to offer though have to be patient with the traffic to get from place to place.

5/5 - Excellent

Verified traveller

Huge magecity, efficient fast subway, very nice friendly people

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