West End Travel Guide

Tourist Guide

West End showing a city, heritage architecture and night scenes
West End
Covent Garden Market
Covent Garden Market showing a city and street scenes as well as a couple
West End featuring central business district, shopping and street scenes
This bustling, cosmopolitan area of London is one of Europe’s busiest retail areas. Discover Britain’s eclectic shopping scene or catch a popular musical.

Once reserved for London’s privileged few, this hub of commerce and retail activity is bursting with life, attracting thousands of visitors every year.

A universal name for the shopping areas surrounding Oxford, Regent and Bond Street, the West End refers to the entertainment districts of Leicester Square, Covent Garden, and Westminster. All connected by various Underground lines, the West End includes the major attractions of Trafalgar Square, Piccadilly Circus, Soho, Carnaby Street and Hyde Park.

Dive headfirst into shopping heaven at Oxford Circus and explore the many designer boutiques and franchise outlets that make this street famous worldwide. Discover the best of British high street department stores such as Selfridges & Co. and Marks & Spencer. Oxford Street is perfect for seasoned shoppers, families and anyone looking for a slice of authentic British culture.

For a more tranquil shopping experience, head down to Market Place, St. Christopher’s Place or Newburgh Quarter and stroll through the district’s bohemian malls and quirky shops.

With over 30 museums and galleries, there is plenty of rainy day entertainment on offer if the weather isn’t so good. Visit the National Portrait Gallery or one of the many other fabulous galleries in the area./p>

As night falls in the West End, this bustling area transforms into a lively hub of entertainment. No trip to the West End would be complete without first sampling the area’s thriving theatre culture. With over 50 live venues, the theatres’ diverse programmes range from comedies and musicals to Shakespearean classics. Visitors can join the History of Theatreland Walking Tour, a great way to experience some behind the scenes drama. Afterwards, spend some time relaxing in one of the many bars or sit down to a meal in one of the nearby restaurants.

Located to the west of Charing Cross, there are numerous underground stops in the area along with many bus stops.


Popular places to visit

Activities


Our pick of the best West End Hotel Deals

Zedwell Piccadilly Circus
Zedwell Piccadilly Circus
3 out of 5
Great Windmill Street, London, England
Fully refundableReserve now, pay when you stay
The price is AU$177 per night from 11 May to 12 May
AU$177
includes taxes & fees
11 May - 12 May
Stay at this 3-star hotel in London. Enjoy free WiFi, a 24-hour front desk, and premium bedding. Our guests praise the helpful staff and the clean rooms in our ...
7.4/10 Good! (4,625 reviews)
Great stay
"Very happy with ZedWell. Great location and very clean. Rooms with bunk beds were fun for myself and my 2 boys. Even a great smell at reception."

Reviewed on 13 Apr. 2025

Zedwell Piccadilly Circus
Radisson Blu Hotel, London Euston Square (formerly Grafton)
Radisson Blu Hotel, London Euston Square (formerly Grafton)
4 out of 5
130 Tottenham Court Road, London, England
The price is AU$294 per night from 21 Apr to 22 Apr
AU$294
includes taxes & fees
21 Apr - 22 Apr
Stay at this 4-star business-friendly hotel in London. Enjoy free WiFi, breakfast (surcharge), and 24-hour room service. Our guests praise the breakfast and ...
8.2/10 Very Good! (1,738 reviews)
"Excellent i did enjoy i booked again same week check in Tuesday"

Reviewed on 14 Apr. 2025

Radisson Blu Hotel, London Euston Square (formerly Grafton)
St Giles Hotel - London
St Giles Hotel - London
3 out of 5
Bedford Avenue, London, England
The price is AU$186 per night from 21 Apr to 22 Apr
AU$186
includes taxes & fees
21 Apr - 22 Apr
Stay at this hotel in London. Enjoy free WiFi, 3 restaurants, and breakfast (surcharge). Our guests praise the breakfast and the bar in our reviews. Popular ...
7.6/10 Good! (3,732 reviews)
The Temptations show.
"Hotel was close the theatre we attended. It was excellent value for money. The romm was small but big enough for our overnight stay. It was very clean and the bed was comfortable. The only improvement, would be to have more milk, sugar, coffee and tea. Otherwise excellent, i will be staying ..."

Reviewed on 14 Apr. 2025

St Giles Hotel - London
The Z Hotel Holborn
The Z Hotel Holborn
3 out of 5
75 Kingsway, London, England
The price is AU$133 per night from 20 Apr to 21 Apr
AU$133
includes taxes & fees
20 Apr - 21 Apr
Stay at this 3-star hotel in London. Enjoy free WiFi, breakfast (surcharge), and a 24-hour front desk. Popular attractions The British Museum and Leicester Square ...
8.8/10 Excellent! (53 reviews)
"Lovely looking hotel room very compact I was in the basement which wasn’t keen on but was just a bed for the night. Very clean very strange with no windows Shower lovely but bathroom very small didn’t bother me as I was just staying one night so I could be at work on time the next day"

Reviewed on 13 Apr. 2025

The Z Hotel Holborn
Thistle London Marble Arch
Thistle London Marble Arch
4 out of 5
Bryanston Street, Marble Arch, London, England
The price is AU$394 per night from 20 Apr to 21 Apr
AU$394
includes taxes & fees
20 Apr - 21 Apr
Book a stay at this business-friendly hotel in London. Enjoy free WiFi, breakfast (surcharge), and room service. Our guests praise the breakfast and the helpful ...
8/10 Very Good! (1,288 reviews)
"Ideal for Oxford Street"

Reviewed on 13 Apr. 2025

Thistle London Marble Arch
Assembly Leicester Square
Assembly Leicester Square
3.5 out of 5
27 - 31 Charing Cross Road, London, England
The price is AU$253 per night from 20 Apr to 21 Apr
AU$253
includes taxes & fees
20 Apr - 21 Apr
Stay at this 3.5-star hotel in London. Enjoy free WiFi, a 24-hour front desk, and daily housekeeping. Our guests praise the restaurant and the bar in our reviews. ...
8/10 Very Good! (1,642 reviews)
"Assembly Leicester Square is in the heart of it all. Located across the street from the Leicester Square Underground exit and right next to a bus stop, you won't need a car to get around London. With so many dining options within a 1-block radius, you can really experience a little bit of everything. ..."

Reviewed on 15 Apr. 2025

Assembly Leicester Square
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Other neighbourhoods around West End

Mayfair

Mayfair

Travellers love Mayfair for its popular shops, and you can see more of London by jumping on the metro at Bond Street Underground Station or Bond Street (Elizabeth Line) Station. You might spend time checking out top sights like Oxford Street and Bond Street.

Mayfair
Soho

Soho

Soho is beloved for its fantastic nightlife. Take some time to explore sights in the area like Oxford Street and Soho Square.

Soho
Default Image

Marylebone

4.5/5(5 area reviews)

Marylebone is highly notable for its popular shops, and you might want to visit top sights like Oxford Street and Madame Tussauds Wax Museum. See more of London by jumping on the metro at Baker Street Station or Marylebone Underground Station.

Marylebone
Bloomsbury showing street scenes and heritage architecture

Bloomsbury

4.5/5(209 area reviews)

Known for its fascinating museums and popular shops, there's plenty to explore in Bloomsbury. Check out top attractions like The British Museum and Oxford Street, and jump on the metro at Euston Square Underground Station or Russell Square Underground Station to see more of the city.

Bloomsbury
Default Image

London City Centre

4.5/5(2 area reviews)

Known for its fascinating museums, stunning river views and acclaimed art galleries, there's plenty to explore in London City Centre. Top attractions like Trafalgar Square and Piccadilly Circus are major draws. Catch the metro at Charing Cross Underground Station or Leicester Square Underground Station to see more of the city.

London City Centre
London showing heritage elements, markets and signage

Covent Garden

The lively bars and colourful gardens are just a few top-rate features of the neighbourhood. Make a stop by Covent Garden Market or Royal Opera House while you're visiting, and jump aboard the metro at Covent Garden Underground Station to get around town.

Covent Garden

West End Travel Guide

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